# How Aver Active Eliminated Chaos and Scaled Multi-7 Figure Growth with Descartes Peoplevox

Learn how Aver Active, an Australian activewear brand, eliminated fulfilment chaos, cut errors, and scaled to multi-7 figures with Descartes Peoplevox WMS.

## Introduction — From Spare Room to Scale-Up

Founded in 2022 by Alice Taya, Aver Active quickly captured attention in Australia’s booming activewear market. By 2023, what started as a side hustle had grown into a multi-7 figure brand, powered by monthly product drops and a fast-growing community.

But behind the glossy growth, fulfilment was breaking. Manual processes, paper pick slips, and “all-hands” packing sessions with family and friends created errors, delays, and rising costs. Alice knew that to protect her brand — and keep customers coming back — she needed a professional-grade warehouse management system.

### The Challenge — Growth Without Control

By mid-2023, Aver Active had upgraded to a warehouse and hired its first full-time employee. But fulfilment broke down during sales spikes and product drops:

- **Error-prone workflows:** Paper slips, manual matching of orders and labels, eight steps where errors could occur.
- **Seasonal staff inefficiency:** Friends, family, and casuals struggled to learn SKUs, sizes, and colours.
- **Scaling pain:** 8–10 people working full days still couldn’t get through 1,000 orders.
- **Customer experience impact:** 30–50 mistakes per launch, leading to returns, refunds, and repeat errors for loyal buyers.

_“There’s only so many times you can make a mistake with the same customer before you lose them.”_

**— Alice, CEO & Founder, Aver Active**

### The Solution — Descartes as the Fulfilment Backbone

Alice decided to invest early, trusting her gut that the best time to implement a WMS is when you’re small. After researching competitors’ behind-the-scenes TikToks and noticing Descartes Peoplevox in use at Australia’s biggest fashion brands, she knew she’d found the right solution.

**Implementation Highlights:**

- **Go-live** in under 60 days
- **Dual-warehouse** setup supported by Peoplevox location control
- **Real-time** inventory sync with Shopify
- **Barcode scanning** and mobile workflows to eliminate training overhead

### The Results — Efficiency, Accuracy, and Confidence

| Metric                           | Before            | After Peoplevox        | Impact                            |
|----------------------------------|-------------------|------------------------|----------------------------------|
| Orders packed/day                | 600 (8–10 staff)  | 600 (3 staff)         | 70% fewer staff needed          |
| Seasonal staff onboarding         | Days              | Instant productivity    |                                  |
| Error rate                       | Dozens per launch  | 99% reduction          |                                  |
| Time in warehouse (CEO)         | Daily involvement  | Rare, only for content  | Full delegation                 |

Now, I’m never in the warehouse — unless it’s to film TikToks. The system runs itself, and I can focus on growing the business.

Alice

CEO & Founder, Aver Active

### Why Descartes Peoplevox?

1. **Proven by leading fashion brands** — comfort knowing market leaders rely on it.
2. **Practical, “no-fluff” system** — scan, pick, pack, ship, with old-school reliability.
3. **Scalability from day one** — implemented at ~50 SKUs, now supporting 500+ without breaking.

### What’s Next?

Aver Active now operates across **two warehouses** with full Peoplevox visibility, enabling transfers and stock tracking between sites. The brand is planning:

- More **consistent demand planning** to keep best-sellers in stock.
- **Pop-up retail** trials within 12 months.
- Continuing to scale product drops with full customer confidence.

**Vertical**

Activewear & Fashion

**Software Integrated**

Descartes Peoplevox (WMS)

**Key Results**

70%+ faster fulfilment, 99% error reduction, seasonal staff onboarded in <1 hour

**Time-to-Value**

Under 60 days